Book

The brain’s 5 prompts to persuasion in a book: published July 2017, available to pre-order on Amazon now, this could change your grasp of how persuasion works.

200 pages to change the way you persuade (and see the world)
Short enough to read in a (long) flight, engaging enough to keep you glued, insightful enough to kick-start change in how you persuade, practical enough to apply immediately, memorable enough to recall, powerful enough to fire persuasion when you need to.

 

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